Pocket是针对海外市场推出的一款奶茶品牌。在亚洲的许多国家，喝奶茶是一个特别的「逃离时刻」，它能够带离人们离开现实的压力，获得片刻的快乐与宁静。Pocket的品牌愿景正是希望用户能够随时随地去享受饮用奶茶的快乐时光与纯正口感。
设计师从人们的日常生活出发，将抽象化的情绪元素与具象的场景搭建相结合，为Pocket奶茶品牌带来视觉上的韵律感，传递出随时随地享受奶茶快乐的品牌观念。
As a very trendy drink, Milk tea has been symbolized in most Asian countries. In some ways, drinking Milk tea is a "gateway moments" for people who love it. It brings you simple happiness, reliefs you from intense pace of life.
We would like to keep this little "gateway moment" in your POCKET. Because we not only easily carry on, but also taste like a fresh one.
So take POCKET in your Pocket, enjoy your exclusive "gateway moment" anytime, anywhere.
Product Manager: Ryno
Packaging Designer: Asteria Yan
Photography: Zhou Xin
Visual Designer: Asteria Yan， Laughing Yu
Art Director: Laughing Yu
设计师从人们的日常生活出发，将抽象化的情绪元素与具象的场景搭建相结合，为Pocket奶茶品牌带来视觉上的韵律感，传递出随时随地享受奶茶快乐的品牌观念。
As a very trendy drink, Milk tea has been symbolized in most Asian countries. In some ways, drinking Milk tea is a "gateway moments" for people who love it. It brings you simple happiness, reliefs you from intense pace of life.
We would like to keep this little "gateway moment" in your POCKET. Because we not only easily carry on, but also taste like a fresh one.
So take POCKET in your Pocket, enjoy your exclusive "gateway moment" anytime, anywhere.
Product Manager: Ryno
Packaging Designer: Asteria Yan
Photography: Zhou Xin
Visual Designer: Asteria Yan， Laughing Yu
Art Director: Laughing Yu
